Hoka Running Shoes | Max-Cushion ‘Fly Human Fly’ Comfort

The Hoka Story

Created by ex-Salomon engineers seeking downhill speed without pounding, Hoka’s big-foam concept sparked a cushioning revolution.

Early adopters were ultrarunners; mainstream runners soon followed as studies validated the joint-saving benefits of rocker-geometry shoes.

Today Hoka pairs bold cushioning with eco-focused materials and inclusive sizing, inviting everyone to ‘Fly Human Fly’.

Hoka Milestones

2009

Founding in Annecy

First prototypes with oversized EVA lower impact on alpine descents.

2013

Acquisition by Deckers

Scales production and global distribution beyond niche trail markets.

2022

‘Fly Human Fly’ Global Platform

Hoka’s first worldwide campaign positions the brand as an optimistic running movement.

Hoka Sneaker Reviews

In-depth reviews and analysis of most popular and innovative Hoka sneaker models

An image of a pair of sneakers Hoka Arahi 7

Running Shoes Review

Hoka Arahi 7 Review

An expert review of the Hoka Arahi 7, analyzing its J-Frame stability, firm ride, narrow fit, and value for runners and walkers.

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White HOKA running shoes with turquoise accent details, featuring Meta-Rocker geometry, engineered mesh upper, maximalist cushioned midsole, and balanced support for long-distance comfort

Sneakers Review

Hoka Bondi 9 Review

The HOKA Bondi 9 delivers exceptional cushioning with revolutionary foam technology, earning 4.8/5 stars for outstanding comfort & pain relief. Perfect for all-day wear.

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Sneakers Review

Hoka Clifton 9 Review

Discover if the Hoka Clifton 9's lightweight design and exceptional cushioning outweigh durability concerns in our comprehensive review for runners and all-day wearers.

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Hoka Bondi SR all-black cushioned shoes with thick soles

Sneakers Review

Hoka Bondi SR Review

Discover the Hoka Bondi SR's maximum cushioning, slip-resistant technology, and workplace durability for healthcare workers and restaurant staff in this comprehensive review.

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An image of a pair of sneakers Hoka Challenger 7

Running Shoes Review

Hoka Challenger 7 Review

An in-depth review of the Hoka Challenger 7. Explore its road-to-trail performance, plush comfort, narrow fit, and questionable durability. Is it right for you?

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