Black Friday Running Shoe Deals 2026: Brooks & ASICS

• Federico D'anna

Founder & Lead Editor

Federico D'anna

Federico D'anna has spent 9 years reviewing sneakers with a methodology built on hands-on wear notes, side-by-side comparisons, and verified buyer feedback.

Learn more about Federico D'anna

Short answer

Brooks and ASICS daily trainers show some of the widest recorded bands we track, with the Ghost 16 at $89 to $140 and the Nimbus 27 at $130 to $160. Stability runners should note the Adrenaline GTS 24 at $110 to $140. This page turns into a verified live list on November 27.

See all quick picks

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Black Friday 2026 deals are not live yet

Black Friday is Friday, November 27, 2026. Cyber Monday is Monday, November 30, 2026. We list verified price drops on this page as they appear, and we remove them when they expire.

Last updated October 17, 2026

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Quick picks

Ranked picks from our own reviews and verified user reports.

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Brooks and ASICS build the daily trainers that eat most runners’ miles, and their prices move more than hype suggests. The Ghost 16, Glycerin 22, Nimbus 27 and Kayano 31 all carry recorded bands worth waiting for, while the Novablast 5 discounts only slightly. Stability runners get the Adrenaline GTS 24 at $140 with a $110 to $140 band as the alternative. The rule from our Black Friday sneaker deals hub holds: below the recorded low is a real deal.

What usually goes on sale

Running-shoe discounts follow version cycles. When the next Ghost, Glycerin, Nimbus or Kayano approaches, previous-season colorways of the current model clear first, and non-core colors go before the flagship black and blue pairs. Wide and extra-wide sizes sell through early since fewer pairs are produced.

Watch last-season Ghost 16 and Glycerin 22 colors, Nimbus 27 pairs outside the core rotation, and Kayano 31 listings from earlier drops. GTX and waterproof variants hold price longest. High-mileage runners should prioritize the Glycerin 22 and Nimbus 27 in their watch lists, since those are the shoes that protect legs across a full training block and both show meaningful bands. We have no colorway-level price data, so read this as qualitative pattern from how running retail works, not as quoted colorway prices.

Brooks and ASICS picks worth waiting for

Brooks Ghost 16: The dependable workhorse

The Ghost 16 fits neutral runners logging daily, easy and long miles, plus heel strikers and walkers, with DNA Loft v3 foam and a segmented crash pad at 266 g. It lists at $140 with a recorded $89 to $140 range across 2,500 reports, so under $89 is the mark. The limitation is character: the 12 mm drop feels old-school to forefoot strikers, energy return stays flat, and foam compresses past 200 miles for heavier runners. It runs true to size with four widths. See the Ghost 16 review and Ghost 16 vs Clifton 9.

Brooks Glycerin 22: The long-run protector

The Glycerin 22 serves high-mileage cruisers and heavier runners with nitrogen-infused DNA Tuned foam that resists bottoming out, earning 90 percent positive cushioning feedback across 800 reports. It lists at $165 with a recorded $124.95 to $165 range, so under $124 wins. The price is weight and dullness: 289 g absorbs energy, intervals feel flat, and the low toe-box ceiling crowds high insteps. It fits true to size, half up for wide feet. Details in the Glycerin 22 review.

Brooks Ghost Max 2: The recovery cushion

The Ghost Max 2 suits beat-up legs, sore heels and recovery days with max DNA Loft v3 foam under a GlideRoll rocker, holding 80 percent cushioning and 85 percent stability approval across 2,600 reports. It lists at $150 with a recorded $99.95 to $150 band, so under $99 beats our tracking. Its flaw is heft with firmness: 305 g feels bulky, the cushion skews firm, and narrow low-volume feet swim. It runs true to size with wide options. See the Ghost Max 2 review.

ASICS Gel-Nimbus 27: The cloud cruiser

The Nimbus 27 fits cruisers, high-mileage runners and wide feet with PureGEL plus FF Blast Plus Eco foam, earning 89.7 percent cushioning and 84.6 percent stability approval across 967 reports. It lists at $160 with a recorded $130 to $160 range, so under $130 is the line. The shortcoming is excitement: 306 g feels heavy, the ride runs firmer than expected, and speed days belong elsewhere. It fits true to size with a roomier toe box. Our Nimbus 27 review covers the stack.

ASICS Gel-Kayano 31: The guided guard

The Kayano 31 is built for overpronators and comfort seekers with the 4D Guidance System and plush FF Blast Plus Eco foam, holding 85 percent cushioning and 90 percent stability approval across 500 reports. It lists at $165 with a recorded $127 to $165 band, so under $127 wins. The penalty is bulk and heat: 305 g feels clunky, the upper runs warm, and energy return stays low. It runs true to size with wide options. See the Kayano 31 review.

ASICS Novablast 5: The fun all-rounder

The Novablast 5 works as a one-shoe closet for daily training with occasional faster miles, with soft FF Blast Max foam at a light 254 g and 90 percent positive cushioning feedback across 1,104 reports. It lists at $150 with a tight $140 to $150 recorded range, so anything under $140 counts. Its limits are grip and durability: wet traction disappoints, the toe box wears fast, and max-cushion seekers will find it too firm. It fits true to size. Details in the Novablast 5 review.

What counts as a real deal on Brooks and ASICS

ModelRetailRecorded Amazon rangeReal deal if under
Brooks Ghost 16$140$89–$140$89
Brooks Glycerin 22$165$124.95–$165$124
Brooks Ghost Max 2$150$99.95–$150$99
ASICS Gel-Nimbus 27$160$130–$160$130
ASICS Gel-Kayano 31$165$127–$165$127
ASICS Novablast 5$150$140–$150$140

Stability alternative: Adrenaline GTS 24, $140 retail with a recorded $110 to $140 band, so under $110 is the mark for overpronators.

Sizing notes

Ghost 16 runs true to size with narrow to extra-wide options, half up if between sizes (sizing). Glycerin 22 runs true, though the low toe box means wide feet and orthotic users should try half a size up (sizing). Ghost Max 2 runs true with wide and extra-wide versions (sizing). Nimbus 27 runs true with an improved, roomier toe box (sizing). Kayano 31 runs true with wide and extra-wide options (sizing). Novablast 5 runs true with a roomy toe box (sizing).

Road pairs deserve a careful home trial before you commit. Try them with your usual socks and any orthotic you run in, keep the box intact, and jog in place plus walk stairs indoors to test heel hold and toe room. Test them on carpet and hard floors before deciding. Sale pairs sometimes carry stricter return windows than full-price orders, so read the policy when the shoes arrive and start any exchange early. Feet swell through the day, so judge fit in the evening and confirm no numbness or hot spots after several minutes. Cushioning that feels harsh or sloppy in the hallway rarely transforms on pavement, so send back doubtful pairs while the window stays open.

When the deals go live

On November 27 the status card at the top becomes our verified Brooks and ASICS list with model, price seen, check date and link, each confirmed in a standard size and cleared on expiry. Until then, the table above is your standing order for the season. Compare with the sneaker deals hub for the cross-brand picture, and Hoka fans should watch our Hoka deals page for the Clifton-versus-Ghost decision.

Sources

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Frequently Asked Questions

Is Black Friday a good time to buy the Brooks Ghost 16?
Yes. The Ghost 16 lists at $140 with a recorded $89 to $140 range across 2,500 reports, one of the widest bands we track, so under $89 is the number to beat. Neutral runners get DNA Loft v3 foam with 85 percent cushioning and 90 percent stability approval at 266 g. Skip it for speedwork: the 12 mm drop and calm foam feel dated at pace.
Glycerin 22 or Nimbus 27: the better Black Friday buy?
The Glycerin 22 lists at $165 with $124.95 to $165 recorded, while the Nimbus 27 lists at $160 with $130 to $160 recorded. Heavier marathon cruisers should watch the Glycerin under $124 for its bottom-out-proof foam; high-mileage runners wanting a roomier toe box should watch the Nimbus under $130. Both weigh near 300 g and suit easy miles.
Do ASICS Gel-Kayano 31 prices drop on Black Friday?
Our recorded $127 to $165 range against its $165 retail says discounts happen, so under $127 wins. Overpronators get the 4D Guidance System with 90 percent positive stability feedback across 500 reports at 305 g. The ride stays heavy and warm with low energy return, so neutral speed seekers should skip it. True to size, with wide and extra-wide options.
Novablast 5: wait for Black Friday or buy now?
The Novablast 5 lists at $150 with a tight $140 to $150 recorded range, so discounts exist but run small. Versatile trainers who want one bouncy 254 g pair for daily and tempo miles should watch for anything under $140. Runners needing max-cushion recovery softness or strong wet traction should look elsewhere. It fits true to size with a roomy toe box.
Is the Ghost Max 2 worth waiting for on Black Friday?
Yes. It lists at $150 with a recorded $99.95 to $150 range across 2,600 reports, so under $99 beats our tracking. Beat-up legs get max DNA Loft v3 cushioning with a GlideRoll rocker and 85 percent stability approval. At 305 g it stays home on tempo days, and the foam feels firm rather than cloud-soft. True to size with wide and extra-wide versions.

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